is expanding the reach of distributing travel insurance across Malaysia.
Later this month Abacus will hold a joint marketing launch of Abacus TravelSecure in Johor Bahru and Penang with American Home Assurance Company (AHAC), Malaysia. Abacus TravelSecure is a fully integrated travel insurance booking solution for travel agencies. It offers a seamless transfer of customer data record from front office booking confirmation, through to back office interface, supporting accounting lines, and invoice and policy printouts. Abacus TravelSecure streamlines travel agency workflow, and Abacus is the first GDS in the Asia Pacific to offer its subscribers a solution like this.
Initially launched only in Kuala Lumpur, Abacus TravelSecure has won over many fans across the capital, with its user-friendly mask, and quick and simple steps to completing a travel insurance booking. This upcoming launch in Johor Bahru on 16 July 2003, and in Penang on 18 July 2003, will further extend the reach of AHAC to travel agencies in these cities.
Following Johor Bahru and Penang, Abacus plans to launch TravelSecure in East Malaysia later in the year.
“Travellers are increasingly more prudent, and as a result, the number of requests for travel insurance has increased recently. Our travel agent customers are telling us that this solution has been a boon because of how easily it enables them to handle travel insurance requests,” said Mr Ahmad Masdi Hussin, Senior Manager, Sales, Abacus Distribution Systems (Malaysia) Sdn.Bhd.
“The most distinctive feature of Abacus TravelSecure is the ability for travel agencies to better serve their customers. Aside from the value-added service offering of travel insurance, the integration with other travel arrangements such as airline, hotel, car and cruise in a single Passenger Name Record (PNR) empowers travel consultants with a holistic approach to better customer service” said Mr Rogelio Sarreal, Vice President of Associate Sales, Abacus International Pte Ltd
“We have a range of insurance products that are specifically catered to travellers and it is extremely helpful to have a tool such as Abacus TravelSecure which provides such a user-friendly way to facilitate the sale of travel insurance. It is a quick, hassle-free and efficient and it is a great tool to reach our products out directly to the customers who need it most. ” said Ms Elsie Thomas, Assistant Vice President, AHAC.
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