Magic Breaks, one of the leading names in Travel and Holiday clubs in the UK travel industry, has selected RWA`s Sell-It Package solution as their new e-commerce platform. Magic Breaks will initially use Sell-It Package to power online browsing and booking capabilities on their Magic Breaks and Travel With Imagination (TWI) web sites.

Keith Thompson, MD of Magic Breaks said, “We are delighted to have chosen RWA and their Sell-It package solution. We believe it will give us the strong presence we are looking for on-line and will enable us to develop an efficient sales channel for our Tour Operating product, Travel with Imagination. The sell-it package is very consumer useable and represents a cost effective solution.”

Mark Bradbury
, Director of Business Development at RWA commented, “We are pleased to be working with Magic Breaks who have recognised the business value of our Sell-It Package solution. We look forward to working with Keith and his team and to helping them grow their online business.”

Related stories on ITN:

(26/05/2003) RWA Provides Tour Operators with Enhanced Sell-It Suite

(31/10/2002) Cosmos Selects RWA`s Dynamic Sell-it Package Solution

(25/09/2002) Sell-It Package To Be The First Of RWA`s New Sell-It Suite Family

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