Sabre Announces Corporate Structure Changes
Sabre
, the world`s leading travel commerce company retailing travel products and providing distribution and technology for the travel industry, has announced a re-branding of Sabre and its individual business units, to bring greater clarity to Sabre`s corporate structure.
As of today, each business unit within Sabre will have a unique and identifiable
brand, emphasising the company`s overall focus and expertise in different
areas of the travel chain. The individual business units will be known as:
1. Sabre Travel Network - serving travel agencies and travel suppliers.
2. Sabre Airline Solutions - providing operational solutions for the airline industry.
3. Travelocity.com - the B2C online travel site.
4. GetThere - providing travel management solutions for corporations and the
managed business traveler.
A Sabre spokesperson commented: “This will bring greater clarity to Sabre`s corporate structure. Each business unit will have a unique and identifiable brand, emphasising the company`s overall focus and expertise in different areas of the travel chain. It`s really just about communicating Sabre`s evolution as the world`s leading travel commerce company - retailing travel products and providing distribution and technology for the travel industry.”
Sabre Travel Network can be found at www.sabretravelnetwork.com
.
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