Lowry Hotel Orders 5 Star Audio Marketing Service

4th Dec 2002

Greater Manchester`s only five-star hotel, renowned for its excellence in
customer satisfaction, has awarded a contract to Please Hold (UK) to
provide its on-hold audio messaging service.

One of Sir Rocco Forte`s Luxury Collection of Hotels, The Lowry Hotel has
chosen fellow Manchester company Please Hold (UK) to design and produce a
series of audio recordings about the hotel to play to callers whilst their
telephone calls are being transferred or placed on-hold.

Director of Marketing & Business Development at The Lowry Hotel, Murray
Thomson, says: “Please Hold (UK) has developed a series of messages to
reflect the Hotel`s image and reputation for excellence. The messages are a
valuable marketing tool as well as being informative and entertaining for
our callers.”

“The majority of our callers enjoy the creativity of the messages and find
them far more interesting than background music or silence,” adds Murray.
“The Hotel`s General Manager has been particularly pleased with the service
and feels that it adds to the Hotel`s individuality and luxury

The audio messages detail the hotel`s riverside location, proximity to
local attractions, special room rates and offers, conference facilities,
leisure and health spa facilities, the Marco Pierre White restaurant,
seasonal events and the Hotel`s website.


The Lowry Hotel is the first hotel in Manchester to become a member of `The
Leading Hotels of the World` and is regularly frequented by celebrities and
politicians from around the globe. More recently, it has been voted The Top
Business Hotel outside London by Conde Naste`s Traveller magazine.
Please Hold (UK) is the country`s largest producer of telephone messaging
and supplies on-hold messages for many blue-chip customers including ASDA,
Argos, Adidas, Bosch, Cadbury World, Dunlop Slazenger International and



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