Hesperia Hotels to Implement IDeaS

PRNewswire MINNEAPOLIS Dec. 1 :

IDeaS, the leading provider of revenue optimization solutions, announced
today that it has signed an agreement with, Spanish based, Hesperia Hotels
to provide its automated Revenue Optimization Solution to a variety of
Hesperia Hotels. The implementation will begin with the installation of
IDeaS in two of Hesperia`s key hotels, the Hesperia Madrid, a member of
the Leading Hotels of the World, and the Hesperia Sant Just located in
Barcelona. The rollout to additional Hesperia properties is expected to
continue through 2004 and 2005. For this project, the first of its kind in
the Spanish market, IDeaS is integrating with Simhotel, Hesperia`s central
PMS, developed by CCS.net Spain—a worldwide partner of SAP.

“When we began looking at revenue optimization solutions available in the
market we wanted a centralized solution that could accommodate not only
our revenue strategy but our portfolio of 42 hotels as well, and IDeaS was
able to provide that,” commented Rufino Perez, Director of Systems for
Hesperia Hotels. “We are delighted to be one of the first hotel chains in
the Spanish market to start such a project. Revenue optimization has been
very successful in many markets and destinations throughout the world, and
we have no doubts that the installation of IDeaS Revenue Optimization
Solution will be a huge success for Hesperia Hotels as well.” He added,
“Selecting IDeaS as our revenue optimization partner is proof of
Hesperia`s commitment to be the leaders in the Spanish hotel market by
selecting the best, cutting edge technology solutions available in the
market.”
Fabian Specht, Director of Business Development and Distribution for IDeaS
commented, “IDeaS is thrilled with Hesperia Hotels` decision to implement
our latest ASP Revenue Optimization Solution and we look forward to
delivering the results clients expect when they partner with IDeaS.” He
added, “The Spanish hotel market has been slower than others in adapting
automated revenue optimization systems into their hotel culture. We
believe this will be a big step forward with Hesperia leading the way.”

About Hesperia Hotels
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Hesperia is one of the leading Spanish hotel groups with its head office
located in Barcelona, Spain. Hesperia owns and manages over 36 hotels,
located primarily in Spain with 4 additional hotels in Venezuela and 1 in
Brussels. Hesperia Hotels has major expansion plans that include
introducing at least one hotel in every major European destination city.
For more information, visit http://www.hoteles-hesperia.es/ .

About CCS
-
CCS is an IT and communications sector Service Company dedicated to
software engineering and the development of cutting edge management
solutions. The experience gained during 40 years in the IT and
communications field have allowed CCS to gain a unique position in the
market. This position translates to a global solution, with the objective
of improving business procedures for our customers. CCS provides whatever
item needed for the information systems of your company: hardware
(physical installation, local networks, communications), software
(standard and tailor made applications, tools for productivity and
collaboration, operative systems, databases), installation services and
adaptation to customer requirements, training, tutoring, hardware and
software support and maintenance.
Simhotel is the worldwide SAP solution for hospitality market and it is
the most competitive, integrated management solution. It covers the
information processing and management needs for different operational
areas of hotels and hotel chains.

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The business processes supported by Simhotel are based on combined
management of Front and Back office. As a single product, it benefits from
cost reductions, minimum installation times and total adaptability and
configurability. As a global solution it eliminates the risk of potential
format and data transfer incompatibility. With Simhotel Front and Back
office work together for your customer. For more information please visit
http://www.ccs.biz/ .
About IDeaS
-
Integrated Decisions and Systems, Inc. (IDeaS) is the leading provider of
pricing and revenue optimization solutions that deliver measurable revenue
increases. IDeaS enterprise software solutions create compelling value:
Guaranteed revenue increases, increased profit margins and enhanced asset
valuations.
IDeaS primary market focus is the global hospitality industry. The
Company`s clients include some of the most-prestigious companies in the
world, including InterContinental Hotels Group, Hyatt International,
Hilton International, Mandarin Oriental Hotel Group, Shangri-La, Kempinski
Hotels & Resorts, Conrad Hotels, Universal Orlando, The Venetian Resort
Hotel Casino, Vail Resorts and Gaylord Entertainment properties, such as
Gaylord Opryland.
Headquartered in Minneapolis, Minnesota, IDeaS maintains global
technology, support and sales offices in North America, the United
Kingdom, Europe, Australia and Asia. For more information, visit
http://www.ideas.com/ or call +1 952 698 4200.

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