Launches in the UK

PRNewswire LONDON November 5: launches offering substantial discounts off published rates in
over 9000 properties around the globe.

Answering the call for choice and value, and with a mission to provide the
best places at the best prices, is launching its new website
into the UK, backed by a multi-million pound marketing campaign.

“It was important to get the timing right for this launch,” commented
Robert B. Diener, President of “We`ve spent the best part of
2003 trialling different ideas for our web presence, destinations and
advertising to make the most appealing and rewarding site for
users in the UK.”
State-of-the-art technology plays its part - IP recognition is
incorporated on the site to improve user satisfaction. Users in major
countries throughout Western Europe automatically enjoy the ease of
booking accommodation at in their local language and currency.

With negotiating power based on 8,000,000 room nights booked during 2002
and approximately US$1billion in revenues, is able to offers
substantial savings off published hotel rates. However the company insists
that users are seeking the right hotel at the best rate, and not simply
lowest cost.
People using are typically independent-minded, savvy travellers
wanting to combine the time-saving convenience of one-stop shopping, with
a large selection of accommodation, from large chain hotels to boutique
hotels and self-catering.
It`s a successful formula. In the summer of this year, saw
record-breaking single-day bookings of US$5 million across the 9000-plus
hotels and 400 major markets it serves in the UK, Europe, North America
and the Caribbean. Users without access to the internet are able to make
reservations in the UK by telephoning +44 (0)800 169 9417.


Meet Matt Walls
Matt Walls, UK head of marketing, will be at WTM next week at ExCel. To
make a date, call Errol Jayawardene on +44 (0)7968 535517 (e-mail
[email protected]).

An operating business of InterActiveCorp (NASDAQ: IACI), is the
largest specialised provider of discount accommodation worldwide,
providing service through its own websites (including and
others), more than 40,000 affiliated websites, and toll-free call centres.
It provides accommodations to travellers at over 9000 properties in more
than 400 markets throughout Europe, North America, the Caribbean and Asia.
The company offers a one-stop shopping source for hotel pricing in user
currency, amenities and availability. It also specialises in providing
travellers with accommodation for sold-out periods.