Noble Acquires Salem Residence Inn by Marriott

Noble Investment Group, one of the hospitality industry`s leading owner/operators of upscale and premium branded hotels, today announced that it has acquired the Residence Inn by Marriott Winston-Salem in North Carolina. Noble said that the company soon will begin a $3 million renovation to bring the property to “like-new” status. Upgrades will include new furniture, new kitchens and appliances, as well as new soft goods, in all guestrooms. The signature Gatehouse lobby area will be totally upgraded with new exterior and interior finishes, an improved dining and seating area and a newly built board room, as well as a new fitness room. The renovation will be completed in phases over the next five months so as not to disrupt guests.
“As an active alumnus of Wake Forest University and having grown up in Winston-Salem, our company`s presence here is particularly special to me,” said Mitesh Shah, Noble Investment president and chief operating officer. “This is our second Marriott hotel in Winston Salem along with the Courtyard by Marriott at Hanes Mall, and we will continue to work closely with the community to provide great experiences to guests visiting our area. The Residence Inn by Marriott`s suite design will appeal to families coming to the school, as well as visiting scholars who will be at the campus for extended periods of time. We already enjoy a close relationship with the University and its athletic programs, and we look forward to expanding it.”
“Mitesh Shah and the team at Noble are great friends and very strong supporters of Wake Forest University,” said Ron Wellman, Wake Forest University director of athletics. “The university and athletic department staff, as well as our athletic teams stay at Noble hotels throughout the country when we travel, and they are leaders at delivering preeminent service and accommodations.
“We are very excited about their growing presence here in Winston-Salem and the opportunity to build upon our relationship with them. Their other hotels, the Residence Inn by Marriott by campus, as well as the Courtyard by Marriott at Hanes Mall, both have been classified as `Official Hotels` of the Wake Forest/ISP Sports Network,” Wellman added.
Located at 7835 North Point Blvd., the Residence Inn by Marriott Winston-Salem is within minutes of a number of local companies and attractions, including AON, Pepsi, Sara Lee, RJ Reynolds, BB&T University, Wake Forest University, Krispy Kreme, Old Salem and Bethabra Park. Hotel amenities include an outdoor swimming pool, whirlpool, sports court and business center. Guest suites are equipped with work desks, speaker phones with voice mail and data ports, high speed wireless Internet, iron and ironing board. Each suite offers separate living and sleeping areas, as well as space for relaxing, and a fully equipped kitchen. Additionally, all suites have natural, wood-burning fireplaces. All guests have complimentary use of the local Gold`s Gym in addition to the new on site facility and receive a complimentary breakfast each morning in the Gatehouse public area.
Founded in 1979, Noble Investment Group is one of the nation`s foremost privately held, hotel ownership, management and development companies. Noble currently owns and/or manages 21 hotels with 2,800 rooms together with 41 hotels with 6,044 rooms operated by Alliance Hospitality Management, a majority owned affiliate of Noble Investment Group. Noble`s development arm, Stormont Noble Development, and its predecessors have developed nearly $700 million in preeminent hospitality projects representing close to 5,500 rooms and 300,000 square feet of convention and meeting space. Noble has an active development pipeline in both the public and private sectors, is a strategic acquirer of hotels and also targets relationships in which the company can provide third-party hotel and conference center management. Noble is a leading franchise partner of premium-branded hotels under the Marriott, Hilton, and InterContinental Hotels Group brands.