Alitalia Added as Newest Airline Partner

PHOENIX—Effective July 1, 2003 Alitalia will become the latest airline partner in Best Western’s Gold Crown Club International program. Whenever members of Alitalia’s MilleMiglia Club stay at any Best Western hotel in more than 4,000 locations in 80 countries they will receive 250 MilleMiglia Miles per qualifying stay. Hotel guests staying in Italy will earn 500 MilleMiglia Miles.
To celebrate the new partnership, double Alitalia MilleMiglia Club Miles will be awarded after every qualifying stay from July 1 through Aug. 31, 2003. This equates to 1,000 miles per qualifying stay in Italy and 500 miles at all other locations.

Registration and membership in Gold Crown Club International is required. To register, residents of the US, Canada and the Caribbean can visit or call 1-800-237-8483. From other locations, please visit Mention promotion code BWIT2 when registering.

Alitalia based out of Rome, Italy, ranks fifth among the European carriers and services over 100 destinations across Europe, Africa, Australia, the Middle East and Asia. Their North American gateways include Boston, Chicago, Miami, Newark, New York and Toronto. Alitalia is also part of the SkyTeam Alliance which offers 8,000 flights a day to 500 destinations worldwide. This Alliance includes airlines such as Delta Air Lines and Air France just to name a few.

Alitalia is the ninth airline partner for Gold Crown Club International. Gold Crown Club International is Best Western International’s newly enhanced frequent travel program. It offers a global free room night award that is redeemable any day of the week and has no blackout dates. The program offers one of the most generous reward options and points are easily obtainable through additional partner earning opportunities. The program is rated among the best in the industry according to Inside Flyer magazine.

Best Western International is THE WORLD’S LARGEST HOTEL CHAIN® with more than 4,000 hotels in 80 countries and territories. Best Western is a membership association of independently owned and operated hotels that provides marketing, reservations and operational support to its members.