Knights Franchise Systems Inc. today launched the Knights Inn Rev It Up sweepstakes, designed to build brand awareness and drive incremental room nights to the chain’s more than 200 properties in the United States and Canada.

The sweepstakes, which runs through Sept. 2, offers consumers a chance to win a NASCAR fantasy weekend for two to the Bashas Supermarkets 200, a Busch Series race scheduled Nov. 1 at the Phoenix International Raceway in Avondale, Ariz

The grand prize includes airfare, lodging for two, car rental, a welcome dinner with driver Kerry Earnhardt and car owner Terry Bradshaw and a football autographed by Bradshaw, a former Pittsburgh Steelers quarterback who is enshrined in the Pro Football Hall of Fame. Grand-prize winners also will receive garage and pit passes and other gifts.

The Knights Inn chain is a sponsor of FitzBradshawRacing’s #12 Chevrolet® Monte Carlo®, which is owned by Terry Bradshaw and Armando Fitz.

This year’s Rev It Up sweepstakes is “significantly bigger and better” than last year’s successful event, “thanks to the participation of the quality companies that are providing the prizes, including Cheaptickets, Budget® and Performance Racing Network,” said Anthony Falor, Knights Inn president.

There are 206 Knights Inn hotels in the United States and Canada. All Knights Inn hotels are independently owned and operated under franchise agreements with Knights Franchise Systems Inc. Reservations can be made by calling the Knights Inn toll-free reservation center at (800) 843-5644 or through the company’s Web site at www.knightsinn.com. Knights Franchise Systems is a subsidiary of Cendant Corporation (NYSE: CD).

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