In 6 Months, Accorhotels.com And The Group`s Hotel Sites Exceed Their Results For The Whole Of The Y
Accor has registered over a million room nights
since the beginning of the year 2001 in the Group`s 3,600 hotels, via its
online, real-time hotel reservation service, and has thus already exceeded its
results for 2000 as a whole.
Accor has recorded almost 15 million visits since the beginning of the year
for its hotel sites as a whole (the accorhotels.com portal and its hotel brand
sites: sofitel.com, novotel.com, mercure.com, coralia.com, thalassa.com,
ibishotel.com, etaphotel.com, hotelformule1.com, motel6.com and
redroof.com), i.e. an annual average of 78,000 visitors per day. The number
of consultations per day has in fact increased rapidly in recent months: from
50,000 visits per day in January to 100,000 early in July. The wide range of the
offer provided by accorhotels.com and its partners, together with the technical
quality of the site, which is in constant progress, explain this spectacular
growth.
1 million room nights were booked in this way worldwide, i.e. 1 room night
every 17 seconds. By the end of the year, the reservations made over the
Internet should pass the 2 million room night mark.
The quantity of room nights reserved over the Internet now makes up
over 15% of reservations made via the central channels (telephone reservation
center, Internet, global computer reservation system, voice servers and
Minitel).
Total turnover via the hotel sites in 2000 amounted to 45 million euros (FRF
300 million). For 2001, taking into account the tendencies observed since the beginning of the year, it could climb to, or even exceed, the forecast total of
100 million euros.
Among the hotels in the Group with the highest levels of reservations
via the Internet:
* Sofitel New York, Sofitel Los Angeles,
* Novotel Beijing Peace (China), Novotel Barcelona, Novotel Paris les Halles,
* Mercure Paris Gare de Lyon, Mercure München City,
* Ibis Bastille, Ibis Cambronne Tour Eiffel, Ibis Sacré Coeur,
* Etap Hotel Nice Aéroport, Etap Hotel Paris Saint-Maurice,
* Formule 1 Calais Coquelles (near the Eurotunnel terminal), Formule 1
Antibes Sophia-Antipolis,
* Red Roof Inn Manhattan, Red Roof Inn San Francisco,
* Motel 6 Las Vegas Tropicana ...
——-