Thistle Hotels Launch Thistle Business Benefits

Thistle Hotels has launched Thistle Business Benefits, a new range of business products and pricing structures aimed at offering business travellers and corporate travel agents even greater value and choice when booking with Thistle Hotels.

A number of initiatives have been incorporated under the Thistle Business Benefits umbrella, including the Best Available Rate Promise, Thistle London Meetings Promise, Thistle Advantage and Thistle Preferred Network Card.

“We have spent several months consulting our top agents and commissioned a number of focus groups, to find out what our customers really want and need from a hotel group and these results are reflected in the Thistle Business Benefits programme,“stated William Burton, director of sales and marketing for Thistle Hotels.

Thistle Advantage has been introduced as a one-stop shop for small and medium sized companies offering preferential business, meeting and leisure rates at all Thistle Hotels, supported by a dedicated account manager. Each company that is enrolled into the Thistle Advantage programme will be entitled to at least 30% off- published rack room rates, which can be booked by calling a dedicated telephone line, 0870 366 7474, available 24 hours a day. Thistle Advantage members will also be entitled to mileage rewards on all qualifying bookings, upgrades on arrival subject to availability or can pay a supplement of £10 for a guaranteed upgrade per room type, excluding suites. Thistle Advantage members staying for leisure purposes will be offered 40% off Thistle Leisure Breaks rates.

The Thistle Preferred Network Card targets corporate travellers in medium and large companies who already have contracted rates at specific Thistle Hotels, offering them preferential rates at all 56 hotels in the Thistle network. Travel managers will be offered the new Thistle Preferred Network Card, which can be distributed to all corporate travellers within their organisation, allowing them to reserve accommodation in Thistle Hotels where special rates have not previously been offered to their companies.


Preferred Network Card holders will be entitled to at least 30% off published rack rates at all Thistle Hotels and will also receive the same benefits as members of Thistle Advantage, when using their card.

Both Thistle Preferred Network Card holders and Thistle Advantage members will also be able to take advantage of the new London on the Day Room Guarantee. Thistle Hotels will guarantee to find both Thistle Preferred Network Card holders and Thistle Advantage members a bedroom in one of our 24 London hotels up until noon on the day of their arrival. This will be at their Thistle Preferred Network Card or Thistle Advantage rates, when booked via a dedicated telephone line.

“Thistle Advantage has been introduced to make life easier and smoother for our corporate customers. We found that small companies want a simple, quick and efficient way to book meetings and overnight accommodation, while still getting value for money. We feel that Thistle Advantage is now able to offer this service.

The Best Available Rate Promise has been introduced to further strengthen the relationship that Thistle Hotels already has with business partners. The new Best Available Rate Promise means that Thistle Hotels will always offer agents the best publicly available rate for their clients at the time of booking.

Occasionally rates can be available on the open market that are lower than agreed contracted annual rates due to extremes in supply and demand and should this be the case, The Best Available Rate Promise will mean the lower rate will be offered to the booker.

Also as part of the Thistle Business Benefits package, Thistle has introduced the Thistle London Meetings Promise. Aimed at delivering choice and value for money, Thistle Hotels will promise to find a meeting room in London accommodating between 10 and 35 delegates for less than £45 per person for any daytime meeting or event.

The meeting room will be allocated upon booking and could be based in any of Thistle`s 200 London meeting rooms and can only be booked a minimum of 21 days before arrival. Prices are based on Thistle`s 8-hour day delegate rate and can be booked via the dedicated Thistle Meeting & Events line on 0870 333 9181.

“The aim of the Thistle Business Benefits is to ensure that Thistle Hotels offers value for money and greater choice to our clients and booking agents, through a simple and efficient booking process, while still offering all the usual commission rates. We are confident that the new benefits will be well received by business travellers and will ensure that Thistle Hotels is the number one full service hotel choice throughout the UK,“concluded Burton.

Thistle Hotels offer 56 hotels throughout the UK in key city centres and countryside location, including 24 hotels in London. For further information on Thistle Hotels call 0800 18 17 16 or visit