For the second year in a row, Marriott International`s (MAR/NYSE) Marriott Rewards was named “Best Frequent Guest Program of the Year” by the readers of InsideFlyer magazine. Over 82,400 frequent travelers from around the world voted for their favorite hotel programs and Marriott Rewards rated highest - outperforming Hyatt, Westin and Hilton. Marriott Rewards also received top honors for “Best Award Redemption,” a key recognition based on the program`s ability to give frequent travelers what they want most - easy, fast and attainable award redemption.
“Freddie” voting focuses on quality of responses, rather than quantity of votes, determining winners by the perceived merits of each program. In addition to being named best program, Marriott Rewards ranked in the top three of all other voting categories.
Marriott Rewards is also the only frequent guest program to offer earning and redemption opportunities at 1,500 properties in 45 countries. Participating hotels range from economy, mid-priced, upper-moderate and extended-stay hotels to full-service hotels, conference centers and time-share villas. The program features more than 175 different rewards options, including hotel stays, frequent flyer miles, cruises, golf awards and complete vacation packages. Membership is complimentary and Marriott Rewards points do not expire.
“We are thrilled to receive this recognition from the true experts in the travel industry, the frequent travelers themselves,” said Lynne Roach-Hildebrand, vice president database marketing for Marriott International. “Winning the Freddie is a strong indicator from our members that we are recognizing their needs and creating the most beneficial program possible. Their feedback is critical to us for ongoing performance monitoring and creating program enhancements.”
Introduced in May 1997, Marriott Rewards is the world`s largest multi-brand frequent guest program with over 10 million members. Participating brands include Marriott Hotels, Resorts and Suites; Courtyard by Marriott; Fairfield Inn by Marriott; Residence Inn by Marriott; TownePlace Suites by Marriott; SpringHill Suites by Marriott; Marriott Conference Centers; Marriott Vacation Club International; Renaissance Hotels and Resorts; and Marriott Executive Residences.
To enroll or obtain information about Marriott Rewards, travelers in the United States and Canada may call (800) 249-0800, outside the United States call (801) 468-4000, or visit the Web site at www.marriottrewards.com. Membership applications can also be obtained at the front desk of all participating hotels.