Online hotel reservations will reach $6.7 billion by 2003, more than a 25 percent increase from $5.3 billion this year (PhoCusWright, June 2001). In fact, more travelers - 69 percent - book rooms on hotel Web sites like hyatt.com than online travel portals - 60 percent. (Forrester Research, April 2002). To accommodate these Internet-savvy travelers, Hyatt Hotels Corporation recently introduced a completely new hyatt.com.
A leader in offering online hotel booking in 1995, Hyatt is committed to maintaining its leadership in the online travel industry. The new hyatt.com combines special offers, low Internet-only rates, comprehensive information, personalization and ease of use to satisfy travelers who relish the experience of planning a trip as much as finding a good deal.
“We re-engineered hyatt.com to best serve the growing number of travelers who want to book on the Web and made the entire process as easy as possible,” said Tom O`Toole, senior vice president of marketing and information technology for Hyatt.