Prime Hospitality Corp.
(NYSE: PDQ) announced today that it has signed an agreement with on-line hotel
distribution network WorldRes.com to become a preferred supplier of hotel
rooms for Internet consumers.
Under the one-year agreement, WorldRes will enable Internet consumers to
gather information, view photos and book rooms from Prime`s AmeriSuites and
Wellesley Inn & Suites hotel chains. Room inventory from the Company`s
32 Texas hotels will be loaded first, with all 200 hotels available by early
2001. The WorldRes.com distribution system includes 16,000 hotels, resorts
and inns accessible through a variety of distribution partners including
travel portals (e.g.,Yahoo!, Travelocity, expedia.com), activity travel web
sites (e.g., skinet.com, Killington); and destination travel web sites,
including lodging associations (AHMA) and convention and visitors bureaus.
“We`re very excited about our new WorldRes.com partnership and are
confident in their abilities to generate substantial, steady business for our
hotels,” stated DJ Vallauri, Prime`s Vice President of E-Commerce. “Their
reach into thousands of activity portals and highly trafficked websites
further enhances our own reach and visibility on the Net.”
WorldRes.com, Inc. operates an online distribution network that connects
hotels to leisure travelers through a broad range of Web-based partners,
including portals, travel and destination Web sites, convention and visitor
bureaus, tourism authorities, online city guides, call centers and travel
agents. Founded in 1995 and headquartered in San Mateo, CA, WorldRes owns and
operates two consumer Web sites: PlacesToStay.com, which offers real-time
rates, reservations and information for all properties in the WorldRes.com
system; and BedandBreakfast.com, with information on more than 26,000 B&B`s
and historic inns around the world.