In a move designed to enhance
the guest experience at all of its properties, MGM MIRAGE (NYSE: MGG) today
announced that it has entered into an agreement with International Game
Technology (NYSE: IGT) to provide for ticket-in ticket-out technology using
IGT EZ Pay(TM) ticket payouts on its slot machines throughout its major casino
Under the agreement, MGM MIRAGE will install EZ Pay(TM) systems at The
Mirage, New York-New York, Treasure Island, Bellagio, MGM Grand and Golden
Nugget in Las Vegas; Primm Valley Resorts in Nevada; MGM Grand in Detroit; as
well as Beau Rivage in Biloxi, MS. Installation of the systems, approximately
7,000 new gaming machines and retrofits of existing compatible machines, is
underway and scheduled to be completed by summer 2003.
The installation of EZ Pay(TM) is a further enhancement to a dramatically
upgraded slot product and experience just now becoming available at MGM MIRAGE
through the advent of the company`s new Players Club loyalty rewards system.
“MGM MIRAGE properties have developed a reputation for excellent customer
service and extraordinary entertainment experiences,” said Robert H. Baldwin,
President and CEO of Mirage Resorts, and the executive in charge of
implementing this initiative for the Company. “By using ticket technology in
combination with our cutting-edge Players Club loyalty programs, we will
further enhance our leadership position in the gaming industry.”
Ticket payouts provide players with the added convenience of not having to
hassle with handling coins when they cash out and provide less interruption of
play due to coin fills on machines. Recent surveys indicate that 80 percent
of players prefer tickets to coins.
“The advent of EZ Pay(TM) ticket payouts allows employees additional time
to interact with customers, thus increasing the overall player experience. As
a result, customers` acceptance of the ticket payout systems during field
trials has been exceptional,” Baldwin said.
MGM MIRAGE has a history of leadership and innovation in slot machine play
characteristics and technological support. In 1993, the company was the first
to implement its patented cashless technology at the MGM Grand in Las Vegas
and its own in-house progressive slot system (Fast Buck). The Company also
recently launched Quicksilver, which is a multi-property multi-denomination
progressive that offers nickel, quarter and dollar slot machines on the same
In addition, the company`s new Players Club program tracks slots and table
game play into a single account so players can quickly earn complimentary
services and cash for their play at eight participating MGM MIRAGE properties.
Membership in the program is free, and several competitive advantages of
Players Club include the fact that the full picture of a customer`s casino
play is captured—for both slots and table games. This rewards customers
for their total casino play at the company`s casinos. Also the system`s
technology in the 18,000 slot machines will recognize a customer`s activity in
real time so that customers can be rewarded for their patronage immediately.
With Players Club, customers ultimately benefit from their play by
affording themselves the opportunity to enjoy the many facets of the company`s
premier collection of resort-casinos by redeeming the rewards they accumulate.
“The combination of Players Club and EZ Pay(TM) provides MGM MIRAGE
customers with the ultimate level of service, speed and rewards in the
industry,” added Baldwin.
MGM MIRAGE is an entertainment, hotel and gaming company headquartered in
Las Vegas, Nevada, which owns and/or operates through subsidiaries 15 casino
properties. Its U.S. holdings include: Bellagio, the MGM Grand Hotel and
Casino - The City of Entertainment, The Mirage, Treasure Island,
New York - New York Hotel and Casino, the Boardwalk Hotel and Casino and
50% of Monte Carlo, all located on the Las Vegas Strip; the Golden Nugget in
Downtown Las Vegas; Whiskey Pete`s, Buffalo Bill`s, the Primm Valley Resort
and two championship golf courses at the California/Nevada state line; the
exclusive Shadow Creek golf course in North Las Vegas; the Golden Nugget in
Laughlin, Nevada; the Beau Rivage resort on the Mississippi Gulf Coast; and
the MGM Grand Detroit Casino in Detroit, Michigan. The Company is a joint
venture partner in Borgata at Renaissance Pointe, a resort under development
in Atlantic City, New Jersey. Internationally, MGM MIRAGE owns and operates
the MGM Grand Hotel and Casino in Darwin, Australia.
For more information on MGM MIRAGE and its operating subsidiaries, visit
our website at http://www.mgmmirage.com.