Choice Hotels Names Fran Taloricco Senior Director Of Franchise Sales

SILVER SPRING, Md. (March 26, 2001) - Choice Hotels International, Inc. (NYSE:CHH) today announced the appointment of Fran Taloricco as senior director of franchise sales for the Eastern Region.

Taloricco, based in Doylestown, Pa., is responsible for the sales and development of Clarion, Quality, Econo Lodge and Rodeway Inn hotel brands in Connecticut, Delaware, Florida, Georgia, Massachusetts, Maryland, Maine, North Carolina, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, South Carolina, Virginia, Vermont, Washington, D.C. and West Virginia.

An employee of Choice Hotels International for the past five years, Taloricco most recently held the position of director of franchise sales and was honored with the President`s Award for achieving and exceeding performance quotas.

“Fran Taloricco is an exceptional sales person,” said Paul Sterbini, vice president of franchise sales. “He goes above and beyond to provide his clients with a quality deal and outstanding service.”

Earlier in his career, Taloricco worked for the Cendant Corporation and as director of sales for a Days Inn in Horsham, Pa.


Taloricco holds a Bachelor of Science degree in economics from Pennsylvania State University.