Hilton HHonors(R) Kicks-off College Football

Hilton HHonors(R) kicks-off the 2002 college football season with its College Football UPick`em promotion and interactive game. In co-operation with Visa(R), Citibank(R) and the Official College Sports Network(R), the program lets HHonors members and sports fans alike pick their 10 favorite teams from the week`s list of match-ups at www.collegesports.com/upickem to win a host of prizes.
Game contestants are also eligible for the Grand Prize drawing, featuring a trip for four to the College Football National Championship Game in Tempe, Ariz. on Jan. 3, 2003, a digital camera and a 53” Sony Projection TV, among other great prizes.


“The Hilton HHonors College Football UPick`em promotion is a fun way for HHonors members and football fans to get into the game,” said Jeffrey Diskin, president and chief operating officer of Hilton HHonors Worldwide. “Whether we`re providing special discounts or access to premier sport events, we`re always looking for fresh, entertaining ways to enable our members to make the most of their HHonors membership.”


In addition, Visa cardholders also will receive 10 percent off their initial Visa purchases of $50 or more on participating college team logo merchandise through Nov. 30, 2002. This exclusive discount is only available at www.collegesports.com/upickem/offer.


The Official College Sports Network (OCSN), formerly the FANSonly Network, is the largest aggregation of online content, commerce and consumers focused on college athletics. Through its Official Athletic Sites, OCSN provides online brand management, content delivery, consumer marketing, and business/commerce solutions to more than 130 university athletic departments, conferences and associations throughout the country. More information about Official College Sports Network is located on the Internet at www.collegesports.com. OCSN is a Student Advantage Inc. business.
Citigroup Inc. (NYSE: C), the preeminent global financial services company, provides some 120 million consumers, corporations, governments and institutions in more than 100 countries with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, insurance, securities brokerage, and asset management. Major Citigroup brand names are Citibank, CitiFinancial, Primerica, Salomon Smith Barney, and Travelers. Additional information may be found at: www.citigroup.com.
Visa is the world`s leading payments brand and the largest payments system worldwide. Visa-branded cards generate almost US$2 trillion in annual volume and are accepted at over 22 million locations around the world. The Visa organization plays a pivotal role in advancing new payment products and technologies to benefit its 21,000 member financial institutions and their cardholders. Visa is a leader in Internet based payments and is pioneering the creation of u-commerce, or universal commerce—the ability to conduct commerce anytime, anywhere, over any type of device.
Hilton HHonors is a guest reward program that gives frequent travelers a faster way to earn the rewards they want most. Enrolled members can Double Dip(R) to earn HHonors points and airline miles for the same stay, at nearly any rate, at more than 2,400 participating Hilton, Conrad, Doubletree, Embassy Suites Hotels, Hampton Inn, Hampton Inn & Suites, Hilton Garden Inn, Homewood Suites by Hilton and Scandic hotels around the world.
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