Choice Agreement With Caribbean Hotel Association

30th Aug 2002

Silver Spring, MD (August29, 2002) - Worldwide lodging franchisor Choice Hotels International (NYSE:CHH) has entered into an agreement with the Caribbean Hotel Association (CHA) that gives CHA access to the technology, vendor relationships and purchasing power of, Choice`s award-winning e-procurement system.

The agreement calls for the creation of, an e-procurement system that employs`s technology platform and is available to CHA`s 35 affiliated island nation associations and 900-plus hotel membership. Additionally, the agreement is crafted to give users access to the leveraged purchasing power of, and endorsed vendors participating on the Choice site may also elect to participate on the CHA site.

“In creating over three years ago, we essentially built an e-procurement template that can be adapted for use by other organizations,” said Daniel Rothfeld, Choice`s senior vice president, partner services. “We are proud to welcome the Caribbean Hotel Association as the first organization to channel the state-of-the-art technology, purchasing power and vendor relationships represented by for their own benefit.”

According to the agreement, Choice will receive revenues via an annual licensing fee, subscription fees from participating vendors and transaction fees. is slated to launch in the 4th quarter of 2002.

“Importing the technology to create is a turnkey solution that will result in tremendous convenience and savings for our members. Our association`s member hotels will be able to find suppliers much more efficiently, and conduct their procurement business on-line directly with suppliers, all while enjoying lower pricing by combining purchasing power with Choice Hotels,” said John Bell, CHA`s director general & CEO. “We`re thrilled to offer a new, customized e-procurement marketplace to our membership. And with Choice`s assistance, we are also working to lower freight costs for products shipped into the Caribbean by endorsing a major freight-fowarding service provider.”


Named one of the 200 most promising business-to-business web sites by in 2000, was launched in April 1999 as one of the industry`s first e-procurement systems. To date, more than 250,000 products and services are marketed on the site, with more than 3,200 Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn, Econo Lodge, Rodeway Inn and MainStay Suites brand franchisees registered as users. As of June 30, 2002, Choice franchisees had purchased nearly $5 million in products and services via

Choice Hotels International (NYSE:CHH) is one of the world`s largest lodging franchisors, franchising more than 5,000 hotels in 46 countries under the Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn, Econo Lodge, MainStay Suites and Rodeway Inn brand names. For more information on Choice, visit the company`s Internet site at For more information on, visit

Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn, Econo Lodge, Rodeway Inn, MainStay Suites and are registered trademarks and service marks of Choice Hotels International.



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