Get in the Swing With Starwood`s New Golf Vacations Program

WHITE PLAINS, N.Y., Jun 26, 2002 (BUSINESS WIRE)—Plan Your Ultimate Golf Vacation with One Easy Phone Call to Starwood`s Golf Concierge

Planning the ultimate golf vacation? It`s just an easy phone call away with Starwood Hotels & Resorts Worldwide`s (NYSE:HOT) new Starwood Golf Vacations program. Starwood`s Golf Vacations Concierge will take care of all the details and customize your next golf vacation at one of Starwood`s world-class golf resorts. This includes more than 60 golf destinations and over 250 golf courses! All you have to do is book and play and let Starwood`s Golf Vacations Concierge take care of the rest including hotel accommodations, airfare, car rental, guaranteed advance tee times and more.
Tee It Up at More Than 80 Starwood Hotels Around the World

Launching today, Starwood Golf Vacations not only provides golfers with access to more than 80 of Starwood`s premier golf resorts around the world, but also provides access to USA PGA TOUR Tournament Player Club championship and award-winning courses including The Palmer Course at The Westin La Cantera Resort, The Challenge at Manele course at The Manele Bay Hotel and The Copperhead course at The Westin Innisbrook Resort. As an added bonus, Starwood Preferred Guest(R) members earn 500 bonus points per every package booked, and can redeem their Starpoints(R) for Starwood Golf Vacations certificates.

You can also experience great rounds of golf at some of the most prestigious resorts in the world, including The Phoenician, Scottsdale, AZ; The Diplomat Country Club & Spa, Hallandale, FL; The Westin Mission Hills Resort, Rancho Mirage, CA; The Westin Turnberry Golf Resort & Spa, Scotland; The St. Regis Monarch Beach Resort & Spa, Dana Point, CA; El Tamarindo Golf Resort, Mexico; The Westin Resort & Spa, Whistler, British Columbia, Canada; The Orchid at Mauna Lani, Hawaii; and two brand new resorts scheduled to open later this year, The Westin Kierland Resort & Spa and Sheraton Wild Horse Pass Resort & Spa, both located in Phoenix, AZ. Simply call 866/4-GOLF-SW or book online at and you`re on your way to planning the most exhilarating golf vacation of your life!

“Starwood Golf Vacations links Starwood`s renowned golf resort portfolio all under one program, which makes booking the ultimate golf vacation at some of the world`s most premier golf resorts and courses as easy as making one phone call,” said Scott Barrett, vice president, marketing programs for Starwood. “Starwood`s Golf Vacations Concierge will take care of everything from hotel accommodations to tee times—it`s one-stop shopping for both the novice and seasoned player alike. One phone call to our golf concierge handles all the arrangements, all you have do is bring your clubs!”


To support the launch, Starwood is planning to promote the new program with a golf survey, print advertising, direct mail campaign, e-mail and in-room materials (catazine) just in time for a huge summer promotion. For more information about Starwood`s Golf Vacations, call 866/4-GOLF-SW.

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with more than 740 properties in more than 80 countries and 110,000 employees at its owned and managed properties. With internationally renowned brands, Starwood is a fully integrated owner, operator and franchiser of hotels and resorts including: St. Regis, The Luxury Collection, Sheraton, Westin, Four Points by Sheraton, W brands, as well as Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit