China Southern Announces New English Website

China Southern Airlines, the largest airline in The People`s Republic of China is pleased to announce that it has launched its “Third Generation” English website at

China Southern Airlines is the pioneer of Internet e-commerce and e-marketing in China and was the very first airline in the PRC to sell an airline ticket via the Internet.

The latest version of its English Web Site is what China Southern Airlines` Webmaster, Mr. Gao Wu Qi, calls “The Third Generation” of English websites offered by China`s largest airline. 

China Southern`s exclusive Chinese website is also on-line at

With extensive program development taking more than six months, the new China Southern Airlines` English website - the third version offered by the airline - “is faster, more functional, has more information with more capabilities than any previous Engl ish website we have offered,” said Mr. Gao.


He added that, “customers from around the world will find that our English website offers a vast amount of information about China Southern Airlines including public information about its current listing on the New York Stock Exchange and most recent An nual Reports.  This and much much more `extends` our airline into people`s home or office computers where they can surf around at their leisure.  Passengers want to know that the airline they fly on is safe, the aircraft are modern and well ma intained and that the airline is dedicated to exceeding customer`s expectations.  Our new English site provides this high level of passenger comfort and `tells the China Southern Airlines story` long before they fly.”

Internet users will also find extensive information about The Sky Pearl Club, China Southern Airlines` exclusive frequent flyers program.  The Sky Pearl Club currently has more than 1.4 Million members with more than 80,000 new members joining each month.  “Passengers can quickly log on, sign up and immediately begin generating their FFP miles.  The Sky Pearl Club is an important and thoroughly integrated component to China Southern Airlines` `Third Generation website,” added Mr. Gao.
Related stories on ITN:

(30/08/2002) China Southern Airlines Launches New TDMS Data Management System

(04/03/2002) Inflight Entertainment from China Southern Airlines