America West Airlines and LSG Sky Chefs announced today that they will
begin offering food for sale on select flights on Thursday, Jan. 29, 2004.
America West was the first airline to test the concept of selling food on
flights in January 2003, and has now reached an agreement with LSG Sky
Chefs that provides the best benefits for the airline`s customers. LSG Sky
Chefs will provide the buy-on-board food service in the majority of the
airline`s domestic markets. Other caterers will provide supplemental
service including Cara in Canada.
“We are extremely pleased to partner with LSG Sky Chefs to provide quality
food at a reasonable price for our customers,” said Joette Schmidt, vice
president, customers and inflight services, America West Airlines. “We
evaluated the existing methods for providing food for sale and created a
plan that best suits America West and our customers.”
“America West was the first U.S. airline to test a buy-on-board program,
and we are thrilled that they have chosen the LSG Sky Chefs` In-flight
Cafe(SM) program as a permanent feature,” said Peter Wilander, vice
president, marketing, LSG Sky Chefs.
Food options will include $2 snack items including cookies, chips and low-
carb candy bars; $5 for a snack box which includes a pocket sandwich and
snack selections such as a breakfast bar, cookies and crackers; and $7 for
a full- sized meal. Menu items will include breakfast and lunch/dinner
choices. Examples of the $7 meal include a smoked turkey and cheese
sandwich with chips and a cookie, a cheeseburger with salad and a cookie,
a ham and cheese croissant with fresh fruit and yogurt as well as crumb
cake with fresh fruit and yogurt.
America West will implement its buy-on-board product on most of its
longest flights, listed below, beginning Jan. 29, 2004. America West will
offer buy-on-board options on flights between 6:00 a.m. and 7:30 p.m.
daily, initially on a cash-only basis. The airline anticipates that it
will eventually offer food for sale on most flights longer than three
hours during meal hours.
In addition, as part of the agreement, LSG Sky Chefs will provide America
West with food and beverage supply chain and menu design solutions, which
will benefit America West by enabling the carrier to better leverage
procurement efficiencies and economies of scale.
“America West and LSG Sky Chefs pioneered the concept of buy-on-board food
service so we`re pleased to solidify our partnership to offer this service
which is a win-win-win situation for our customers and both companies,”
said Anthony Mule, senior vice president, customer service, America West
Airlines. “We`re also exploring additional innovative, cost-effective
ideas in that would further differentiate America West as the premier
low-fare carrier with abundant amenities.”
America West Airlines is the nation`s second largest low-fare airline and
the only carrier formed since deregulation to achieve major airline
status. America West`s 13,000 employees serve nearly 55,000 customers a
day in 93 destinations in the U.S., Canada, Mexico and Costa Rica.
LSG Sky Chefs is the world`s largest provider of integrated in-flight
solutions, including catering, procurement, equipment, retail, and
In-flight Management. LSG Sky Chefs caters 260 airlines from more than 200
customer service centers in 47 countries. In 2002, the companies belonging
to LSG Sky Chefs Group achieved consolidated sales of euro 3.1 billion.