Introducing Independence Air

20th Nov 2003

PRNewswire-FirstCall DULLES, Va. Nov. 19 :

Atlantic Coast Airlines, the Dulles, VA-based carrier (ACA) today revealed
the name and brand identity of its low-fare airline at a ceremony attended
by over 2,000 airport and government officials, stockholders, media,
company partners and employees at Washington Dulles International Airport.
Atlantic Coast Airlines Chairman and Chief Executive Officer Kerry Skeen
said, “We are very excited that Independence Air at Washington Dulles will
create America`s largest low-fare hub in terms of total departures—in
the fifth largest air travel market in the U.S. We remain solidly
convinced that by using the right aircraft sized for the right markets,
Independence Air will take its place as the natural next step in the
evolution of the highly successful low-fare airline model.”

Mr. Skeen added, “Every detail of Independence Air is being designed to
offer travelers in the Washington metropolitan area—as well as 50 other
communities—exactly what they have been asking for: low, simple fares,
excellent service, a faster, easier travel experience and a convenient,
flexible schedule of flights to business and leisure destinations all
across the country.”
Independence Air will operate a fleet of at least 112 jets, including 25
Airbus A320/A319 aircraft as well as 87 CRJs.

In addition to the airline`s name, the company also revealed the logo and
aircraft livery design for Independence Air. Graphic depictions of these
elements—as well as a detailed description of the brand identity for
the airline—are available at the new Independence Air website at

The low-fare airline is expected to launch during the first half of 2004 -
- with the official start date to be announced as soon as ACA is released
from its present contractual obligation to United Airlines as part of the
UAL bankruptcy process. Approximately 60 days prior to the first day of
service, Independence Air will announce the remaining details of its
marketing plan to customers, including the exact cities it will serve from
Washington Dulles, its simple low-fare pricing system, and its full flight
All Independence Air flights will be available for booking through as well as a toll-free number that will be announced


The name selection and branding for the low-fare airline was developed in
conjunction with gkv communications of Baltimore. The final decision was
made following extensive consumer research as well as input from company
employees, frequent flyers and industry experts.

Atlantic Coast Airlines currently operates as United Express and Delta
Connection in the Eastern and Midwestern United States as well as Canada.
The company currently has a fleet of 148 aircraft—including a total of
120 regional jets—and offers over 840 daily departures, serving 84
destinations. ACA employs approximately 4,600 aviation professionals.

The common stock of parent company Atlantic Coast Airlines Holdings, Inc.
is traded on the Nasdaq National Market under the symbol ACAI. For more
information about ACA, visit our website at
For more information about Independence Air, visit the airline`s new
website at
Statements in this press release and by company executives regarding its
implementation of new business strategies and its relationship with United
Airlines, Inc., regarding the unsolicited acquisition proposal by Mesa Air
Group, Inc. and other matters, as well as regarding operations, earnings,
revenues and costs, represent forward-looking information. A number of
risks and uncertainties exist which could cause actual results to differ
materially from these projected results. Such risks and uncertainties
include, among others: whether Mesa Air Group, Inc. succeeds in its
efforts to take control of the company through its proposed consent
solicitation and to acquire all of the outstanding shares of the company`s
common stock; the costs of reviewing and responding to the unsolicited
Mesa proposal, and other impacts of the proposal on the company`s
operations; United`s option under bankruptcy rules to assume or reject the
existing United Express Agreement; the timing of any disengagement by the
company as a United Express carrier under the United Express Agreement or
pursuant to bankruptcy court proceedings and impact on the company`s
ability to operate an independent airline; the ability to successfully
implement a transition from United Express service; the ability to
effectively implement its low-fare business strategy utilizing a mix of
narrow-body aircraft and regional jets; the ability to acquire and obtain
financing for the narrow-body aircraft; the ability to compete effectively
as a low-cost carrier, including passenger response to its new service,
and the response of United or other competitors with respect to service
levels and fares in markets to be operated by the company; the
availability of additional or alternative business opportunities for the
company`s operations; the effects of United`s bankruptcy proceedings; the
continued financial health of Delta Air Lines, Inc., and the ability and
willingness of Delta to continue to deploy the company`s aircraft and to
utilize and pay for scheduled service at agreed upon rates; availability
and cost of product support for the company`s 328JET aircraft; unexpected
costs arising from the insolvency of Fairchild Dornier; general economic
and industry conditions; additional acts of war or terrorism; and risks
and uncertainties arising from the events of September 11, any of which
may impact the company, its aircraft manufacturers and its other suppliers
in ways that the company is not currently able to predict. Certain of
these and other risk factors are more fully disclosed under “Risk Factors”
and “Management`s Discussion and Analysis of Financial Condition and
Results of Operations” in the company`s Annual Report on Form 10-K for the
year ended December 31, 2002 and in its Quarterly Report on Form 10-Q for
the nine-month period ended September 30, 2003. These statements are made
as of November 19, 2003 and ACA undertakes no obligation to update any
such forward- looking information, including as a result of any new
information, future events, changed expectations or otherwise.



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