Song(TM), Delta Air Lines` new low-fare service, announced today that it has flown its one-millionth customer, just five months after launching service on April 15th. Catherine Wertenberger, from Winter Park, FL, flew from Orlando International Airport to New York`s LaGuardia Airport.
At a reception held today in the Song gate area at LaGuardia, Wertenberger was presented with a bag designed by Kate Spade, the exclusive designer for Song, in honor of being the one-millionth passenger, in addition to a waiting limo to whisk her to her final New York destination. Wertenberger will also receive free travel on Song in 2004.
“We are thrilled to reach today`s milestone after only five short months,” said Joanne Smith, Vice President of Marketing and Customers for Song. “Song is all about providing choices for our customers, and we couldn`t be happier that one million customers have chosen to fly with us.”
In October, Song plans to introduce the world`s most sophisticated in-flight entertainment system. Song is partnering with Matsushita Avionics Systems and EchoStar Communications Corporation (NASDAQ:DISH) and its DISH Network(TM) satellite TV service to provide a complement of on-board amenities, which when fully implemented will include: personal video monitors at every seat; all-digital, satellite broadcast programming; digitally streamed MP3 programming; pay-per-view programming available on demand; multi-player interactive games that allow play between passengers; and interactive iXplor moving map program with zoom capabilities and points of interest information and connecting gate information broadcast directly to personal in-seat video monitors.
Song provides direct non-stop service between major cities in the Northeast United States and key Florida leisure destinations, plus Atlanta, Los Angeles, Las Vegas and San Juan. Utilizing a fleet of 36 199-seat, all-coach Boeing 757s, Song plans to offer 142 daily non-stop flights by October. Additionally, Song presently serves all three New York metro area airports - JFK, Newark and LaGuardia - the only low-fare service to do so.
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