Continental Admired by Fortune

Continental Airlines (NYSE: CAL) was rated the most admired international U.S. airline among Fortune magazine`s annual list of America`s Most Admired Companies. For the fourth consecutive year, Continental ranked No. 2 as the Most Admired U.S. Airline. Of the top- nine U.S. carriers ranked, Continental rated highest for the quality of its products and services.
Continental also ranked No. 2 on the list of Most Admired Global Airlines, higher than any other U.S. airline on the list of global air carriers. The airline also ranked No. 45 on Fortune`s Global All-Stars list, which ranks companies in a wide variety of industries. Continental was the only U.S. carrier to rank on the All-Stars list. The results are published in the magazine`s March 3 issue and online at
“Continental consistently ranks high among our peers because we never lose sight of what our customers want above all else—clean, safe and reliable service. And that`s what our employees deliver,” said Gordon Bethune, Continental Airlines chairman and chief executive officer. “My coworkers have earned the respect of their peers, our investors and, most importantly, our customers.”
Corporate and airline executives, boards of directors and industry analysts ranked the 10 largest U.S. airlines based on eight criteria: innovativeness, employee talent, use of corporate assets, social responsibility, quality of management, financial soundness, long-term investment value, and quality of products and services.
In January, Fortune named Continental to its list of Best Places to Work For for the fifth consecutive year. The only passenger airline on the list, Continental ranked No. 42, moving up from its No. 55 position in the January 2002 ranking.
Continental Airlines is the world`s seventh-largest airline and has more than 2,000 daily departures. With 131 domestic and 93 international destinations, Continental has the broadest global route network of any U.S. airline, including extensive service throughout the Americas, Europe and Asia. Continental has hubs serving New York, Houston, Cleveland and Guam, and carries approximately 41 million passengers per year on the newest jet fleet among major U.S. airlines. With 48,000 employees, Continental is one of the 100 Best Companies to Work For in America. In 2003, Fortune ranked Continental highest among U.S. carriers in the quality of its service and products, and No. 2 on its list of Most Admired Global Airlines. For more company information, visit