A delegation headed by Mohsin Bin Khamis Al-Balushi, Under Secretary of Tourism at the Ministry of Commerce and Industry in the Sultanate of Oman met with James Hogan, President and Chief Executive of the Gulf Air and other senior airline executives in Bahrain yesterday.
Discussions centred on areas of co-operation and programs and opportunities to promote tourism to the airline’s owner states.
Speaking during the discussions, James Hogan explained: “As a key player in the communications infrastructure of the region, Gulf Air is a facilitator of economic prosperity, and has a vital role to play in boosting the local economies of our owner states.”
He explained that Gulf Air is taking an increasingly active role in the promotion of tourism to the owner states, citing the recently launched Gulf Air Holidays Arabian Experience, as an example of the airline’s ongoing commitment to the region.
“This major new tourism initiative, which promotes the unique cultural richness of the destinations and attractions in the region, offers packages to Bahrain, the UAE and Oman, where we have joined forces with local tourism authorities to spearhead a multi-million dollar international campaign that will offer holidaymakers a true ‘Arabian Experience’ that offers the best of our region,” he said.
In closing Mr Hogan re-iterated Gulf Air’s continued commitment to co-operation with the Sultanate, and other owner state ministries and institutions in the promotion of tourism to the region.
Gulf Air was founded in 1950. Today, it is owned by the Kingdom of Bahrain, the UAE, and the Sultanate of Oman, and is the only truly pan Gulf airline in the region. The airline’s network stretches from Europe to Asia and covers 43 cities in 32 countries. The fleet is one of the most modern in the Middle East and comprises 30 aircraft.
The airline is in the first year of a three-year strategic recovery programme, headed by President & Chief Executive, James Hogan. The airline’s aim is to further evolve by taking its renowned cultural strengths, which have been gained over more than half a century, into a global environment.
Gulf Air is also intent on ‘going the extra mile’ for its customers. It has subsequently made a concerted effort to focus on efficiency, to eliminate bureaucracy and implement processes that are required, above all, to improve customer satisfaction.ÊÊÊÊ