Gulf Air, the national airline of Bahrain, Oman and the UAE, has announced a highly charged start to the year by recording double digit growth in passenger numbers in all classes on routes between its Gulf gateways and London, Paris and Frankfurt.
“Compared with the same period in January 2002, the occupancy of our First, Business and Economy Class cabins has increased by 19%, 32% and 42% respectively,” said James Hogan, President & Chief Executive, Gulf Air. “These increases are indeed encouraging and are indicative that the comprehensive measures that we have and continue to take to turn the airline around and rebuild it on a stronger commercial basis are taking effect.”
The airline is committed to providing an efficient and excellent service and improvements in areas such as punctuality and customer service delivery have been largely responsible for winning back customer confidence.
In addition, the introduction of In flight Chefs in an innovative Middle East first on routes to London last September has been so successful that on February 1st the service was introduced on routes between the Gulf and Paris and Frankfurt. Further enhancements include the offer of the finest dining in the skies between the Gulf and Europe following the complete upgrade and enhancement of Gulf Air’s in flight dining product in all classes.
“These are but some of the initiatives we are implementing as part of an overall brand evolution, which will take our cultural strengths gained over the last 53 years into a contemporary global environment: one which takes renowned Arabian hospitality to the world and to the delight of our customers,” added Mr Hogan.
About Gulf Air: Gulf Air was founded in 1950. Today, it is owned by the Kingdom of Bahrain, Oman and the UAE and is the only truly pan Gulf carrier in the region. The airline’s network stretches from Europe to Asia and covers 43 cities in 32 countries. The fleet is one of the most modern in the Middle East and comprises 30 aircraft.
The airline is in its first year of a three-year strategic recovery programme, headed by President & Chief Executive, James Hogan. The airline’s aim is to further evolve by taking its renowned cultural strengths, which have been gained over more than half a century, into a global environment.
Gulf Air is also intent on ‘going the extra mile’ for its customers. It has subsequently made a concerted effort to focus on efficiency, to eliminate bureaucracy and implement processes that are required, above all, to improve customer satisfaction.