Lufthansa: HR Resources Award

Lufthansa has received this year`s Human Resources Management Award for the “Web Mentoring Programme” run by the Lufthansa School of Business.
The award, made by Personalwirtschaft, a specialist magazine for the human resources sector, in recognition of innovative and forward-looking activities in this field, was presented today at the “Zukunft Personal 2002” (Exhibition for Human Resource Management) trade fair in Cologne.
As part of the “Web Mentoring Programme”, young Lufthansa experts, so-called Web mentors, explain the intricacies of the Internet to experienced executives, the Web mentees, in up to eight individual sessions. The Web mentees include managers at all levels, right up to the Executive Board. Through this activity, the young Web mentors gain an insight into the everyday work of senior management and also have an opportunity to familiarise themselves with different areas within the Group. To date, some one hundred executives have developed their internet skills with the aid of young staff members.

Stefan Lauer, member of Lufthansa`s executive board, sees the award as confirmation of the innovative and future-oriented training schemes in the Group. “For all Lufthansa staff, and in particular for our management, the electronic media and the internet are tools that are now taken for granted at the workplace. That is largely thanks to the Web Mentoring Programme run by our School of Business. It shows that learning and training in our company are not only classroom-based and also that there is a constant need to initiate innovative approaches.”

The winner of the Human Resources Management Award is selected by a jury consisting of human resources managers, academics and trade journalists. The judges assess projects in terms of innovation, feasibility and a responsible attitude towards staff.