The first stage of British Airways new World Traveller service for economy passengers will be wheeled out on Monday, ( September 1 1998 ).
A unique fleet of ‘baby buggies’ - the first in the airline industry - have been custom-built to satisfy the highest levels of safety and comfort demanded by the airline’s most discerning passengers - the under fives.
From Monday, British Airways’ globe-trotting tots can book their own personal buggy which will meet them on arrival into Heathrow and Gatwick and transport them in style to the baggage hall. Currently on busy flights parents have to check their own strollers into the hold, which leaves them stranded carrying toddlers and hand baggage when they land.
This “stroller service” is the first in a whole new range of revolutionary family friendly ideas which the airline is introducing as part of its new World Traveller service to be unveiled in October.
Exclusive lounges for unaccompanied children in Heathrow’s Terminals One and Four have already been transformed by 21 year-old young designer, Daniel Harris into brightly coloured fun palaces complete with the latest computer games, videos and books.
Other inventive new services are currently being tested out in secret by groups of schoolchildren on the ground and in flight at 35,000 feet ready for the autumn launch.
PHOTOGRAPHS ARE AVAILABLE FROM THE BRITISH AIRWAYS PRESS OFFICE ON 0181 738 5100.