INDIANAPOLIS—(BUSINESS WIRE)—May 13, 2002—Indianapolis-based ATA (American Trans Air, Inc. Nasdaq:AMTR) today announced that it is the official airline sponsor of Indy Racing League driver Sarah Fisher for the upcoming and highly acclaimed Indianapolis 500 race. Fisher, an Indianapolis resident, is considered the most successful female driver in Motorsports history. The sponsorship includes displaying the ATA logo on Fisher`s car, uniform and helmet. Additionally, she will make promotional appearances, will be featured in some of ATA`s ads and will participate in joint community program opportunities.
“Sarah Fisher is a rising star and is the epitome of what ATA stands for,” said Don Moonjian, ATA Vice President of Marketing. “Sarah and ATA share a true competitive spirit and an indomitable determination for success.”
Fisher, who is driving for Dreyer and Reinbold Racing, will drive the No. 23 Team Allegra Dreyer and Reinbold Racing Infiniti G Force racer, teaming with racing veteran, Robbie Buhl. This year, Fisher finished in fourth place at the Firestone 225 at Nazareth (PA), and was voted the Indy Racing League`s most popular driver in 2001. She is currently the IRL`s only female driver and became the youngest woman and the third youngest person to ever qualify for her first Indianapolis 500 in 2000.
Through ATA, racing fans can fly to a variety of racing destinations, such as Phoenix, Las Vegas, Miami and Dallas/Ft. Worth. The Carrier has recently announced new business and leisure destinations including Charlotte, Lexington, Cedar Rapids, Toledo and Flint.
Now in its 29th year of operation, ATA is the nation`s 10th largest carrier (based on revenue passenger miles). ATA offers significant scheduled service from Chicago-Midway and Indianapolis to over 40 business and vacation destinations. Since May of 2001, ATA has taken delivery of 30 new aircraft from Boeing including the Boeing 737-800 (in which ATA was the North American launch customer for the -800 model with winglets) and the Boeing 757-300. Stock of the Company`s parent company, ATA Holdings Corp. (formerly known as Amtran, Inc.), is traded on the NASDAQ stock market under the symbol “AMTR.” For more information or to learn about the Company, visit the website at www.ata.com. For reservations, contact your travel agent or call 1-800-I-FLY-ATA.