ATLANTA, April 24, 2002—Delta Air Lines (NYSE:DAL) today announced that its online ticket sales on its website, delta.com, for the March quarter grew 11 percent over the December quarter, a 64 percent increase over the same period last year. Revenue from these ticket sales totaled $330 million, which is more than an 11 percent increase over the December 2001 quarter and more than 28 percent for the same period in 2001. These first quarter results set the pace for Delta to sell 15 percent of all tickets at delta.com by year end.
“This continued online growth proves that an increasing number of customers prefer to purchase their airline tickets at delta.com, and we`re thrilled,” said Steve Scheper, Delta`s managing director of e-Business, Business-to-Consumer. “Our customers have responded by migrating not only their purchases, but also many of their other interactions with Delta, such as checking flight status, booking SkyMiles award tickets, and printing boarding cards, to delta.com.”
With enhanced site functionality, delta.com offers customers valuable travel tools that ease their travel experience:
- Expanded virtual check-in, offering SkyMiles members traveling on Deltas U.S. route system to complete flight check-in via delta.com, a wireless Palm Powered handheld or a Web-enabled phone
- After SkyMiles members check-in, they may print their boarding passes at delta.com prior to arriving at the airport
- Online award travel booking, allowing SkyMiles members to redeem their miles for travel, saving time and enhancing control over travel planning - Simplified reservations allowing consumers to book up to seven persons at a time and the introduction of third party booking capabilities for SkyMiles Medallion members
- Online availability of estimated peak and off-peak wait times for curbside check-in, ticket counters, and security check points at more than 190 airports - Electronic timetables; downloadable travel planning applications that provide quick, easy access to scheduled flight information via personal computers or hand held devices without an Internet connection
As the industry leader in e-business, Delta Air Lines has established an e-Business Unit that systematically leverages Deltas assets using the Internet and other emerging technologies. Encompassing Deltas business-to-consumer (B2C), business-to-business (B2B), and business-to-employee (B2E) initiatives, the unit acts as an innovative and fast-reacting think tank speeding and enhancing Deltas online service offerings. The e-Business Unit, under the direction of a dedicated e-leader, works in conjunction with Deltas other operational divisions, to create new revenue opportunities, drive productivity, lower costs and deepen its relationships with its customers, employees, suppliers and stockholders.
Delta Air Lines, the worlds second largest carrier in terms of passengers carried and the leading U.S. airline across the Atlantic, offers more than 5,581 flights each day to 410 destinations in 72 countries on Delta, Delta Express, Delta Shuttle, Delta Connection and Deltas worldwide partners. Delta is a founding member of SkyTeam, a global airline alliance that provides customers with extensive worldwide destinations, flights and services. For more information, please go to delta.com.