ATLANTA, April 17, 2002—Delta Shuttle today is launching an industry-leading step for customers - a “20 Minutes or 20,000 Miles” guarantee from check-in to gate. Customers also receive triple bonus miles in the SkyMiles‰ program for each one-way flight. Delta Shuttle, which already guarantees customers a seat or else a free ticket, is now the first shuttle carrier to offer a guaranteed check-in to gate time.
The Delta Shuttle “20 Minutes or 20,000 Miles” promotion guarantees that customers traveling between Boston; New York; and Washington, D.C., will arrive at the gate 20 minutes or less after completion of ticket counter or self-service kiosk check-in, or receive 20,000 bonus miles in Delta’s SkyMiles program. The promotion ends May 31, 2002. SkyMiles members also will earn triple bonus miles for each one-way flight during the promotion. See below for other important restrictions.
In addition, customers using one of the convenient self-service kiosks can earn a one-time 1,000 miles bonus simply for using the kiosk. Check-in times for Delta customers using the self-service kiosks average 60 seconds or less.
“We understand the importance of reducing hassles at the airport,” said Maureen Brady, managing director - Delta Shuttle and Delta Express. “The “20 Minutes or 20,000 Miles” guarantee is one way we’re showing our customers we value their time. Delta Shuttle customers demand fast, reliable service, and we want to emphasize that we can exceed their expectations.”
The “20 Minutes or 20,000 Miles” promotion will be highlighted in a new Delta Shuttle advertising campaign titled “Planes Are Faster Than Trains,” The campaign, which begins today, leverages radio, print and outdoor media to communicate the guarantee and other offerings to current and potential Delta Shuttle customers. Ads will run in the Boston; New York; and Washington, D.C. markets.
For more information about the “20 Minutes or 20,000 Miles” guarantee, visit delta.com/shuttle.
With all-leather seats and a spacious 36 inches of seat pitch, Delta Shuttle offers 17 nonstop, hourly departures between New York-LaGuardia and Boston-Logan International or Washington-Reagan National Monday through Friday and 14 nonstop, hourly departures on the weekend - each with guaranteed seating for all passengers arriving at the gate at least three minutes prior to departure. If a scheduled flight is full, Delta Shuttle will either roll out another aircraft within 15 minutes or award the passenger a free Delta Shuttle ticket, pending air traffic control and weather. Reservations are not required. Delta SkyMiles members earn mileage by flying Delta, Delta Connection, Delta Express, Delta Shuttle and Delta`s airline partners.
20,000 Miles Guarantee: The Delta Shuttle “20 minutes or 20,000 miles guarantee” applies to customers who complete check-in with a Delta Shuttle agent or self-service check-in kiosk by 5 minutes after the hour and, despite reasonable efforts to do so, are unable to reach the gate in time to board the aircraft at 25 minutes after the hour when we close the boarding door for an on-time departure. These customers will be eligible to receive 20,000 bonus miles under Delta’s SkyMiles® program (customers departing on flights on the hour must complete check-in by 35 minutes after the previous hour). Customers taking longer than 20 minutes from completion of check-in to the gate will not be eligible for miles if they arrive at the gate in time for the next available departure to their destination based on their time of check-in. This offer valid Monday-Friday only starting 4/15/02 ending 5/31/02. Does not apply in an irregular operation situation due to weather, government-mandated security actions, or other circumstances out of Delta`s control. This offer does not include customers traveling on Youth/Children’s Shuttle fares (fare basis: HLJRPASS), customers traveling on Delta Flightpack Youth/Senior Booklets (Fare basis: KFLTPAK4 and KFLTPAK8) or industry discounts. Also does not include customers traveling on SkyMiles award tickets. The award of 20,000 bonus miles is the exclusive remedy under the guaranty. In no event shall Delta’s liability exceed the award of miles. Miles received under this promotion are bonus miles and are not counted as base miles toward elite status. Allow 4-6 weeks after Delta’s receipt of mileage certificate for miles to be posted to your account.
Triple Miles Offer: You must be a SkyMiles member to take advantage of this offer. To qualify for triple miles, you must purchase and fly a paid flight on qualifying Delta Shuttle routes between 4/15/02 and 5/31/02. You will receive triple the actual miles flown. A qualifying flight is one Delta Shuttle flight taken with a fare that is eligible for frequent flyer mileage credit. Your bonus miles will appear automatically on your SkyMiles statement. Allow 4-6 weeks after qualifying flight for credit to appear. All standard SkyMiles program rules and conditions apply. This SkyMiles offer is subject to change or withdrawal with 30 days advance notice. Any changes to the SkyMiles offer will be posted at delta.com. For complete details, visit delta.com/skymiles offers.