leading developer and publisher of PDA (Personal Digital Assistant) software,
and Rand McNally & Company, the world`s premier provider of mapping, routing
and travel solutions, today announce an agreement in principle to develop and
market map and travel software for handheld devices.
The first product planned is Rand McNally
StreetFinder(R) Deluxe Mobile
Edition software. With the new, streamlined export process and street map
detail for the United States all on one power-packed CD-ROM, it will be easier
than ever to create personalized maps and access travel information on Palm
OS(R) handhelds. The product is expected to be available in retail stores in
June, in time for Father`s Day gifts and summer vacation planning.
“In our mobile society, having reliable maps and travel information on
your Palm OS(R) handheld is becoming essential. That`s why we`re pleased to
be working with Rand McNally, such a well-known and trusted brand name in road
travel,” said August Grasis III, CEO of Handmark. “This relationship will
allow Handmark to add highly popular mapping and travel information software
to our product line.”
“Handmark brings excellent know-how about marketing PDA software in retail
and online channels, which will expand the availability of Rand McNally`s
travel software,” said Michael K. Hehir, president and CEO of Rand McNally.
“The new relationship will strengthen Rand McNally`s role as America`s
indispensable travel guide, especially for PDA users.”
StreetFinder Deluxe Mobile Edition software will include detailed street
maps for the United States (AK & HI excluded), point of interest information,
and routing capabilities. Users will be able to create custom maps and
driving directions (Internet connection required) on a PC and export them via
the HotSync(R) process to any Palm OS(R) handheld. StreetFinder(R) Deluxe
Mobile Edition will have an estimated street price of $29.99* and will be
available wherever Palm OS(R) handhelds are sold.