4th Apr 2002 has acquired New York-based (Great Outdoor Recreation Pages), a leading Web site dedicated to outdoor recreation and adventure travel.

Recently named one of the top 50 Internet sites by Time magazine, becomes part of The Network, which includes, Outside Online (the Web site of Outside magazine), and This acquisition establishes the clear leader in the online active travel and outdoor lifestyle markets and will propel to profitability by the end of the second quarter of 2002. The combined company will boast over 500,000 pages of online travel articles and suggestions, a full-service call center with over 30 years experience in booking active vacations, and access to the world`s largest network of specialty travel suppliers. The combination of these two leading sites has created a category killer in the active travel market.

With 2 million registered users, 12 million monthly page views, and over 2 million monthly unique users, the combined network greatly expands the reach of its advertisers and strategic partners to the highly sought after active travel demographic. The active travel consumer tends to be educated, wealthy, and spends a large percentage of their disposable income on travel.

According to a recent Outside Online/ survey, over 85% of active travelers plan to travel as much or more this year than last, despite the events of September 11th.






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