The Caribbean`s and the worldå‘s largest industry will come under intense scrutiny when regional Caribbean and international writers join industry specialists and high-level officials in Barbados, December 4th to 8th, 2003. The occasion is the fifth gathering of the Caribbean Media Exchange on Sustainable Tourism (CMEx) which will focus on “Tourism and The Media: The Next Generation”.
Lelei LeLaulu, president of Counterpart International, one of CMEx`s partner organisations, said it was critical to the growth of an industry that contributes to the employment of one in every four people in the region that tourism was “the first - and not the last - resort for the best and brightest sons and daughters of the Caribbean”.
CMEx, to be held at Almond Village resort in the north of Barbados, is a biannual gathering of leading journalists and editors from the Caribbean, Europe and North America in an environment which encourages the lively exchange of ideas between movers and shakers. The interaction between media, business, governments and the hospitality industry continues to bring out cutting edge developments.
CMEx is held in different Caribbean locations but the December meet has additional meaning this year: “We are pleased to come to Barbados, home of the 1994 UN Global Conference on Small Islands,” said LeLaulu, who noted that CMEx V will serve as one of the preparatory steps for the 10th year review of the UN islands conference which will be held in Mauritius next year.
“The Barbados Program of Action, agreed at the summit of 1994, clearly defines the key role tourism must play in the sustainable development of small island states and this CMEx is an opportunity to see not only how far we have come - but also how far we have to go,” said LeLaulu.
CMEx, a premier media conference of its kind, enhances flows of information to strengthen Caribbean tourism policy and increases understanding of the multi-sectoral value of sustainable tourism.
CMEx V is supported by Almond Beach Resorts, American Express, Bahamas Ministry of Tourism, Barbados Hotel and Tourism Association, Barbados Tourism Authority, Bay Gardens Hotel, Half Moon Montego Bay, Jamaica Pegasus, Ruder Finn, Sandals Resorts, and the United Nations Population Fund.
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