While the Caribbean region might see the 2007 Cricket World Cup to be staged in the region as a major sporting event, the Caribbean Tourism Organization (CTO) has said that cricketå‘s most prestigious competition will be the biggest tourism marketing opportunity for the Caribbean.
And the regional tourism development agency has expressed the wish to be part of the planning for what it sees as possibly the most complex event the Caribbean has had to organise.
CTO has invited Chris Dehring, managing director of the 2007 World Cup to meet with the CTO
board of directors to discuss preparations for the event. The exchange will take place at the board of directors meeting on Thursday, June 5th, 2003 in New York.
“The World Cup is the biggest tourism event that has ever presented itself to the Caribbean, ” said Jean Holder, CTO’s secretary general. ” It’s a major tourism opportunity. Therefore, we have invited Mr. Dehring to meet with us and to lay out the challenges as he sees them, to tell us what it is all about and to respond to our desire to be part of this planning process.”
The CTO board of directors comprises the ministers of tourism of the 32 member states and directors of tourism, as well as Chapter Presidents and Allied Members representing airlines, hoteliers, tour wholesalers, travel agents, tourism trade publications and other interested parties.
“These are all the people who need to be involved in the planning for the World Cup and we will have them all at the meeting, so Mr. Dehring will have a very good opportunity to expose the issues involved in World Cup 2007,” added Mr. Holder.
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