Breaking Travel News

GORP.com to Provide Adventure Travel Packages for Travelocity.com Members

GORP.com have announced an agreement with
Travelocity.com Inc. (Nasdaq: TVLY), the leading travel Web site, under which
GORP.com will be the exclusive provider of adventure travel packages to
Travelocity.com`s members.
 
Through the exclusive agreement with GORP.com, a customized co-branded
site is available at adventure.travelocity.com , making it easier and more
convenient for the more than 30 million Travelocity.com members to research
adventure travel options and access the world`s top outfitters.  The co-
branded site will offer select content now available on the GORP.com Web site,
as well as access to GORP`s nearly 4,000 adventure travel, dude ranch and
wilderness vacations.
 
“Through our partnership with GORP.com, Travelocity.com now offers our
customers an outstanding selection of outdoor recreation and adventure travel
packages,” said Chris McAndrews, senior vice president of leisure travel and
media for Travelocity.com.  “Bringing together our two leading travel brands
means Travelocity.com customers now can enjoy the very best in adventure
travel.”
 
According to the Travel Industry Association of America (TIA), 98 million
people, or 50 percent of Americans have taken an adventure vacation within the
past five years.  The TIA currently estimates the adventure travel business
among U.S. adults alone to exceed $28.5 billion.  GORP, launched more than 6
years ago, is the leader in the online adventure travel category and currently
enjoying close to triple digit growth in its online travel sales.
 
“This is the best online travel partner we could have,” said Preston
Bealle, chief executive officer of GORP.com.  “It`s a great step forward for
the adventure travel industry, and we think we will make a broad base of
Travelocity.com`s members very happy with our enormous selection of exciting,
inventive, fun vacations.”
 
GORP`s Adventure travel vacations and packages can now be found through www.travelocity.com

in the Vacations section.

 
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