Six Continents Hotels, owners of the Inter-Continental, Crowne Plaza and Holiday Inn brands, has launched a Spanish-language, region-specific Web site that will provide information and reservations capabilities to individuals booking any Six Continents Hotels property in Central America.
, represents a major investment by Six Continents to provide Spanish language, region-specific information to existing hotel guests, or individuals looking for hotel information on Central America. The site was developed after a significant amount of research and focus groups directed to the needs of individuals booking hotel rooms in Latin America. It provides general information about Six Continents Hotels brands, special on-line offers, and reservations capabilities.
A second site, brasil.sixcontinentshotels.com
, is expected to be launched in the beginning of 2002. The region-specific sites, the first for the company in Spanish, will accompany the larger web sites for all brands, as well as numerous hotel-specific sites in the region.