SMS Flight Updates Through Sabre ‘Virtually There’.

Travellers who book through an agent or website connected to the Sabre GDS are now able to get SMS text messages on their mobile phones if their flights are delayed, or if their departure terminals change at short notice.
The facility goes live this week and is available through the Sabre Virtually There Web site. The Virtually There online itinerary and travel-shopping tool is automatically available to the customers of Sabre Connected travel agents. To use the SMS text-messaging tool on Virtually There, travellers are prompted to register for `flight notification` on the Trip Review page.

The first version of the product covers flights operated by British Airways, Air France, Air Canada and most major US airlines. Sabre says it has plans to include other major international carriers in future versions. In addition to text messages about flights operated by these airlines, travellers flying to the United States are able to register a US direct-dial telephone number with Virtually There to obtain voice notification if they prefer.

Virtually There`s SMS delivery service is being provided by Appriss, an industry leader in message application development and delivery services. “Appriss is delighted to be delivering SMS messages globally to travellers through Sabre Virtually There,” said Doug Cobb, Appriss CEO. “Our partnership with Unimobile, Inc. further enables Sabre to provide even greater flexibility in communicating with travellers worldwide.”