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Travelers Advantage Selects GoCruiseDirect.com Technology to Power Web Site for Cruise Bookings

More than 2.5 million Travelers Advantage members will soon be able to easily research, shop and book cruises online thanks to the addition of GoCruiseDirect.com`s CruisePro software to power the Travelers Advantage Web site later this year.
As an added convenience, Travelers Advantage members can choose to either send their booking record to an online travel agent for review prior to completing the transaction, or complete their booking within the CruisePro application.
Travelers Advantage is a leading travel discount service that provides its members with a low price guarantee, 5% cash back on all eligible travel booked with the agency, 1,500 specialized travel experts, Hotels at HalfPrice, Hotel Savings Network, airline savings certificates and special vacation packages. Since 1985, Travelers Advantage members have received more than $135 million through the cash-back program. Travelers Advantage is one of the membership programs offered by Norwalk, CT based Trilegiant Corporation.
“Adding CruisePro is an important enhancement to our site that will make it easier for our members to research, select and book cruises,” Trilegiant Vice President and Product Manager of Travelers Advantage Thomas Rusin said.
“Ensuring that members have the most up-to-date travel tools, whether they choose to plan their travel online or off, is a key focus of Travelers Advantage,” Mr. Rusin continued. “Travelers Advantage will add over 1.5 million new members this year and member satisfaction and savings is our most important goal.”
“CruisePro will provide Travelers Advantage state-of-the-art electronic cruise distribution technology that will enable their members to go online to plan and book a cruise vacation,” President and CEO of GoCruiseDirect.com John Stewart said. “We are pleased to be associated with an industry leader such as Travelers Advantage and we know that CruisePro will streamline booking cruises for Travelers Advantage members.”
CruisePro offers one of the most extensive content databases available including over 2,500 ship, cabin and deck plan images, as well as a detailed and informative Port Guide destination content for 250 ports of call worldwide. A demonstration of CruisePro is available at:
www.cruisepath.net/demo-cruisepro/index.html
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