SynXis Adds New Group Block Management Functionality To Online Reservation Management System

SynXis Corporation, a leading provider of reservation management and distribution systems for the hospitality industry, announced today the availability of its Group Block Management feature within its Internet-based reservation management system, SynXis Agent.
Harrah`s Entertainment, recognized in the industry for technology leadership, is implementing Group Block Management as part of its comprehensive reservation management and distribution system using SynXis Agent.
SynXis` new Group functionality provides full-featured group block and wholesaler management capabilities. Its easy-to-use interface allows hotels to define and maintain chain wide group profiles, administer group blocks, and manage rooming lists. Travel planners can enter rooming lists directly using the Internet, and individual reservations that are part of a group can be booked from either the hotel Web site or a group`s Web site.
“SynXis` Groups functionality will streamline operations across all levels of group business - for the hotel, the planner, and the traveler,” said Adrienne Blakeslee, Corporate Director, Travel Services for Harrah`s Entertainment. “For instance, our convention clients will have a link on their Web site that provides a direct click through for Group bookings at our Rio All Suite Hotel and Casino property. No more faxing lists or entering changes manually at the property.”
“The industry has been asking for a better way to manage large group travel for years,” said Bernard Ellis, Vice President of Product Strategy at SynXis. “So, we worked with customers like Harrah`s to understand how group business should be managed. The result is an easy-to-use system and a streamlined process that is sure to increase the profitability of hotel group business.”
SynXis Group Block Management saves hotel labor by eliminating the group data entry and change requests, since the planner does maintenance online. Users receive immediate confirmation numbers, and there is a significant reduction in data-entry errors. In addition, the profiles and productivity of each group is stored from year to year, so repeat groups have even less data entry. Guest preferences, such as services or group features and rate entitlements, can be recognized for a group member either chain-wide or specific to each hotel.