Best Western is marking its expansion across Asia and the Middle East with a new spa hotel in Maldives.
The extensively rebranded Best Western Madoogali Resort and Spa, its first property on the islands, is located on its own island, North Ari Atoll, 48 miles west of the Maldives’ capital of Male. The hotel features 56 exclusive palm-thatched chalets, designed to blend in naturally with the surrounding environment.
The brand’s own Bhuvana Spa therapies aim to offer a simple, yet effective range of treatment combined with the selectively blended ingredients of spa products to revive the mind, body and soul.
“The Maldives falls into the elite club of the world’s top ten most desirable destinations and it is a great thrill for Best Western to finally enter this highly attractive market,” said Glenn de Souza, Best Western International’s Vice President Operations Asia.
“As a key development in our on-going Asia and Middle East expansion, Best Western Madoogali Resort and Spa bears all the characteristics that make our brand so attractive to travellers,” he continued.
Other key attractions include a refined restaurant, a dive centre and numerous water sport activities, including windsurfing, canoeing, kayaking, water-skiing, catamarans and pedalòs.
Previously running on an average occupancy of 78%, Best Western is confident of sharply raising this figure, based on the property’s delightful design and international service standards combined with the company’s powerful global marketing network.
“We are delighted that this is our first property in the Maldives and we trust it won’t be our last, either in this market or the many other markets throughout Asia and the Middle East, in which we continue to see remarkable growth prospects,” concluded the executive.