Marking an industry first, Travel & Leisure Group, Europe’s leading Timeshare resale broker, has partnered with Rightmove, the UK’s number one property website for properties for sale and to rent.Jim Wilson, advertising and marketing manager for Travel & Leisure Group explains:
“To see our organisation grow in 2009, we have expanded beyond the conventional methods that other Timeshare Resale companies employ to increase the visibility of our business and to offer clients who are selling Timeshare something extra. Rightmove was a natural choice and has provided us with an ideal channel to perform this, whilst complimenting our new TV advertising campaign on Sky.”
Rightmove has over 1.6 million searches per month specifically for overseas property from over 250,000 unique visits and they have also committed £10 million to marketing and TV advertising in the UK to maintain their status as the country’s number one property website. They were voted the Best Online Platform at the Overseas Property Professional show in 2008.
Jim Wilson continues: “In addition to Travel & Leisure’s already strong online presence, as well as our high visibility in the UK and overseas national press, plus our 2009 TV advertising campaign, the partnership with Rightmove gives us the largest possible coverage for our clients, as well as greatly increasing the chances of finding a buyer for their Timeshare.”
“With the current financial climate at its peak, finding potential customers who wish to buy timeshare is difficult, but we have continued to maintain our sales levels whilst other companies are failing.”