W Hotels Debuts 30th Property Worldwide with Bliss Spa

4th Jun 2009

W Hotels Worldwide, the hotel category buster and leading industry innovator, today marks a milestone in its 10 year history with the opening of the hotel brand’s 30th property worldwide, W Fort Lauderdale and The Residences at W Fort Lauderdale. W Fort Lauderdale brings “Oceanfront Wow” to the shores of South Florida, perfectly positioned directly on Fort Lauderdale Beach with two towers soaring 23-stories each high above the crystal blue Atlantic waters. With interior design envisioned by critically acclaimed Clodagh Design, W Fort Lauderdale provides a modern, fully integrated lifestyle experience, including Whiskey Blue, a stylish bar and lounge from famed nightlife entrepreneurs Rande and Scott Gerber; Stephen Starr’s Steak 954, a modern interpretation of the traditional steakhouse; and Bliss®  spa, New York’s hottest spa. Developed by The DYL Development Group, W Fort Lauderdale is the ultimate insider escape sure to become the coolest destination in town. “We are thrilled to unveil W Fort Lauderdale, our 30th W Hotel worldwide and our first in Florida, a perfect backdrop for W’s fully integrated lifestyle experience,” said Eva Ziegler, Global Brand Leader, W Hotels Worldwide and Le Méridien. “With the opening of this magnificent beachfront hotel and residences, we have created a destination within a destination and the ultimate urban escape.”

Bliss Spa boasts more than 4,000-square-feet of tension-fighting facilities at W Fort Lauderdale. With a focus on waxing, skincare services, manicures and pedicures, bliss also provides massage and body treatments. Four treatment rooms and bliss trademark touches such as rhythm & blues tunes, a retail beauty boutique, and the legendary brownie buffet, make bliss fort lauderdale the ultimate destination for stylish jet setters and spa and beauty-loving locals. W Fort Lauderdale guests and residents also receive “BIP” (Bliss Important Person) status for priority reservations and exclusive in-room sampling. Additionally, all guests can enjoy the much craved sink side bliss amenities in all guestrooms and suites.

W Fort Lauderdale features 517 stylish guestrooms and residences, including 16 suites, 38 one-bedroom flats, 102 two-bedroom flats, one WOW suite and the signature Extreme WOW Suite (W Hotels’ reinterpretation of the Presidential Suite), all offering dramatic views of the Atlantic Ocean, Intracoastal Waterway or downtown Fort Lauderdale. Envisioning guestrooms and residences as places for reflection and relaxation, Clodagh drew upon her own spa design experience to create a calm and soothing retreat high above the ocean. During the day, ambient light floods the room through floor-to-ceiling windows, while in the evening, Clodagh’s signature “love light” is emitted from the back of the headboard, casting a soft glow across the room as guests unwind. All guestrooms and suites at W Fort Lauderdale feature state-of-the-art entertainment options, including flat-screen LCD TV and docking station for MP3 players, and a fully stocked Munchie Box (W Hotels’ re-interpretation of the traditional hotel Mini Bar), setting the stage for a night on the town or for winding down after a day at the beach.


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