TRAVELfusion, a London based industry leader in direct connect distribution technologies announced today a multi-year distribution agreement with Air Canada that provides TRIPplannerXML - the world’s largest travel direct connect web distribution and trip planning platform - with access to all of Air Canada’s innovative à-la-carte fare products, product attributes and Flight Passes.

TRAVELfusion will use Air Canada’s latest technology, the ac2u direct connect platform, to expand the significant content already available in TRIPplannerXML and to build on its value proposition of a single interface for business and leisure agencies and e-commerce services to search and book on 150+ travel suppliers.

This latest addition to the ac2u direct connect will provide agencies and web based suppliers that uses TRIPplannerXML with the ability to support all of Air Canada’s branded fare family products, the purchase of “a la carte” attributes and the booking and management of Air Canada’s award winning Flight Pass product.

While travel content remains fragmented, TRAVELfusion provides the most cost efficient solution for airlines and rail suppliers to distribute their content worldwide and for agencies and e-commerce services to access the suppliers best fares from a single interface and integrate seamlessly with their own applications.

“Our partnership with Air Canada is a strong endorsement of our vision that travel distribution is moving towards a direct connect model” stated Moshe Rafiah, President of TRAVELfusion. “The rich functionality that we have built into TRIPplannerXML is a perfect example of how we can distribute suppliers’ content in an extremely cost efficient way and offer the full product diversity that airlines are developing to our large, international business and leisure agency and e-commerce customers”.

“Air Canada is excited about extending the reach of our unbundled, merchandised product outside of our domestic Canadian market with TRAVELfusion”, said Graham Wareham, General Manager Product Distribution at Air Canada. “With the recent expansion of our unique, branded product to the international market, it becomes increasingly important for Air Canada to offer global, merchandised distribution solutions that provide efficient access for travel agencies and corporate customers the world over.”

About TRAVELfusion

TRAVELfusion is the world’s largest web travel content aggregator. TRAVELfusion has created the world’s leading Direct Connect airline and rail travel distribution solution and provides the most advanced travel meta-search and trip planning technologies and content solutions.

About Air Canada

Montreal-based Air Canada provides scheduled and charter air transportation for passengers and cargo to more than 170 destinations on five continents.  Canada’s flag carrier is the 14th largest commercial airline in the world and serves 33 million customers annually with a fleet consisting of 335 aircraft.  Air Canada is a founding member of Star Alliance, providing the world’s most comprehensive air transportation network.
——-