Celadon debuts four-star concept

Celadon International is launching its first 4-star Exotica branded resort near to Phan Thiet, a traditional fishing village and now an increasingly popular golfing resort destination on Vietnam’s southern coast.Formerly known as the Mom Da Chim Resort & Spa, the Exotica Playa Resort is located between the beautiful stretch of beach and Phan Thiet’s famous sand dunes beside the East China Sea, 200 kilometers north of Ho Chi Minh City.

Celadon International has now rebranded the resort featuring 97 rooms, suites and bungalows after taking over the management. The new resort will officially open following an upgrade to an international 4-star standard.

Facilities currently include a Restaurant, Meeting Rooms (150 persons), Business Centre, Karaoke Lounges, Games Room, Children’s Playground, Spa, Gym, Tennis Court and two Swimming Pools.

“The upgrade will incorporate additional Beachfront Villas, Recreation, Water Sports- and Entertainment Facilities,” said Celadon CEO Paul Stoll.

Further tourism real estate developments for the company are planned in Hanoi, Ho Chi Minh City, Haiphong, Danang, Hoi An, Cam Ranh, Dalat, Can Tho, and Phu Quoc Island.


To realize the plan, Celadon International has entered into a partnership with a leading Global Investment Fund Company to set-up the Vietnam Real Estate Fund of US$700 million which will be investing in hotels, resorts, offices, apartments, and retail malls.

Celadon International, with joint venture partner NAVICO, has also agreed to develop hotels and resorts for US$200 million. The signing of the agreement in Frankfurt, Germany was witnessed by senior governors of both countries including the Prime Minister of Vietnam, during his recent visit to Germany.

Celadon currently also manages the luxury Celadon Palace Hue, The Imperial Hotel & Apartments Vung Tau, the Celadon Green Island Hotel Danang (opening 2010), and Le Indochine Apartment Hotel Hue (opening 2009).

The group has three brands: Celadon (5-star) Exotica (4-star) and Chao (4-star).