Intelligent Spas’ first survey conducted in the United Arab Emirates found total spa industry revenue was estimated to be AED253 million (approximately USD70 million) in 2007 and spa numbers are forecast to grow by 34% over the next two years.The new UAE Spa Benchmark Report 2005-2010 presents the first official financial and performance benchmarks calculated for the region including revenue, visitor numbers and employment, plus key benchmark ratios critical for reliable business planning such as daily revenue per spa, revenue per square metre and employees per treatment room.
Current industry trends observed by spa owners and managers and profile benchmarks detailing infrastructure, business models, treatments and pricing are also included in the report.
“Intelligent Spas is proud to release the results of the first spa industry survey conducted in the United Arab Emirates. The relatively small market is growing rapidly, however has shown some volatility over the last three years, therefore the benchmark report is a timely resource for those currently operating in or considering entering the market” explained Julie Garrow, Managing Director of 100% independent research company, Intelligent Spas.
Other Key Industry Statistics
á Of the 65 authentic spa facilities operating in the UAE, 34% were stand-alone day spas and 66% were destination spas co-located with accommodation.
á During 2007, the spa industry employed approximately 1,430 people.
á Over 655,500 people visited spas in 2007.