Sheraton unveils new room amenities

5th Feb 2008

Sheraton Hotels & Resorts is introducing several new signature room amenities.Sheraton properties throughout North America are rolling out new bath amenities, through an exclusive partnership with Bliss, and serving up Starbucks(R) products, both coffee and Tazo teas. The guest room refresh is one component of a larger effort to revitalize the guest experience at Sheraton’s 408 hotels across 75 countries, and is currently rolling out nationwide.

“Shine by bliss,” a bath amenities line created exclusively for Sheraton, features fresh Mandarin and mint-scented shampoo, conditioner, soap and body lotion and is offered in Sheraton’s standard guest rooms. A refreshing shower gel and an exclusive body sponge will also be offered in upgraded rooms for Starwood Preferred Guests, in Sheraton Club rooms, at Sheraton Resorts and to VIP/Suite guests. Bliss thermal shaving cream from Bliss’ new ‘Homme’ Improvement line will also be provided to Club and VIP/Suite guests.

Sheraton guests will perk up with the familiar roasts and favorite flavors of Starbucks(R) coffee and Tazo(R) teas, to be offered in one cup brewers that enable users to prepare a single serving tailored to their current craving.

“We know that amenities such as quality bath products and premium brands of coffee and tea are important to our guests, the road warriors,” said Hoyt Harper, II, Senior Vice President for Sheraton. “These are small, but vital, daily perks and Sheraton is excited to take these comforts to a new level with Shine by Bliss, and Starbucks.”


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