TravelCLICK wins six Adrians

29th Jan 2008

TravelCLICK has won six awards in the 2007 HSMAI Adrian Awards
Competition.The company was recognized for excellence in hotel Internet
marketing across multiple strategic categories including Website Design,
Search Engine Marketing Strategy, and Application. The Adrian Awards are
the travel industry’s largest and most prestigious competition, attracting
more than 1,300 entries from around the world.

  TravelCLICK offers an integrated hotel Internet marketing solution that
is designed to help hotels drive business direct to their website and
convert more online shoppers to guests. Web bookings are not only the most
profitable for hotels, but also provide a direct connection to the consumer
for generating repeat business. Furthermore, TravelCLICK’s Hospitality
Toolkit(R) content management system enables hotels to make text and image
changes to their website in real-time with 24/7 access. The ability to be
agile and respond quickly to market changes with new pricing and promotions
is an important competitive advantage for the winning websites, as
confirmed by the receipt of an Adrian Award for the Hospitality Toolkit

  “We are thrilled with this level of recognition,” said Shane Ettestad,
Vice President of Internet Marketing Solutions for Travel CLICK. “It is a
validation that the value-add of our hotel marketing expertise and holistic
strategy truly resonates in the market. Hotels understand that an
integrated strategy, from design through conversion, is vital for capturing
and growing direct bookings in an increasingly competitive environment.”


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