Alaska modifies California schedule

Alaska Airlines has
announced major upgrades to its California flight schedule.In April, the
airline will introduce more frequent flights departing on the hour or
half-hour on routes between Seattle and six California markets. Alaska also
announced a “SEA Double” offer, awarding double Mileage Plan miles to
qualifying frequent fliers on Seattle-Los Angeles and Seattle-San Francisco
flights for most of 2008.

  “By focusing on the highest-demand California routes, we’re making
flying between Seattle and California even more convenient—especially
for business travelers,” said Brad Tilden, Alaska Airlines’ executive vice
president of finance and planning.

  Starting April 27, Alaska will offer 15 daily roundtrip Seattle-Los
Angeles flights on weekdays—three more than before—departing on the
hour southbound and on the half-hour northbound. The airline also will
offer weekday departures nearly every two hours on the hour or half-hour
for flights between Seattle and Oakland (seven daily roundtrips), Orange
County (nine daily roundtrips, one more than before), San Diego (seven
daily roundtrips, increasing to eight in June), San Francisco (eight daily
roundtrips) and San Jose (seven daily roundtrips). The new flights are
available for purchase at or by calling (800) ALASKAAIR.

  “With more frequent flights than any other carrier, memorable flight
times, our award-winning Mileage Plan and a double-miles offer, flying
Alaska between Seattle and California is a pretty sweet deal,” said Steve
Jarvis, Alaska’s vice president of marketing, sales and customer