The Greater Philadelphia
Tourism Marketing Corporation (GPTMC) is responding to the uwishunu.com
audience’s interest in original content with the debut of three new Web
uwishunu(TM), is a two-year marketing initiative promoting Philly
primarily through new media and Web 2.0 tools. A new video category on the blog will make it easier for viewers to watch their favorite uwishunu shows online.
The blog’s first Web TV series IllaDates paved the way for IllaNights,
following local comedian Anton Shuford on his escapades from one
Philadelphia nightspot to the next. Debuting on January 14, the show gives
viewers an inside tour of the city’s nightlife scene as Shuford explores
the city for the best happy hours, lounges, DJs, pubs, late-night food,
comedy shows and more. The eight-episode series will appear every other
Thursday after its Monday premiere.
Debuting on January 17, Studioscopic takes a closer look inside
Philadelphia’s thriving artist community, highlighting area artists who are
shaping the local scene. The eight-episode series, airing on alternative
Thursdays through April, looks at artists’ works and work methods, as well
as their chosen location in Philly and how that location influences or
benefits their work.
A third Web TV series, titled Philly Chefs: All Up in Their Grills, is
next in the line-up for uwishunu.com. This series will boldly go inside the
kitchens of some of Philadelphia’s hottest new restaurants and ask area
chefs to share their savory secrets. The premiere date for this Web series
is still to be determined.
Other additions for the video category of uwishunu.com in the works
include segments on the craft of Philly beers and the city’s emerging and
established music producers.
uwishunu.com’s original series IllaDates starred local couple Mark and
Audrey in 24 original episodes. IllaDates followed the couple as they
inexpensively dated their way through unconventional spots in the city.
Mark and Audrey’s romance and adventures were a clear success: a global
audience of more than 45,000 people watched their vodcasts—and the
couple even found time to get married before the season wrapped.
uwishunu(TM), created by the Greater Philadelphia Tourism Marketing
Corporation (GPTMC) and funded by the City of Philadelphia, reveals the
unconventional side of Philadelphia by providing an insider’s look at the
city’s dining, drinking, nightlife, active pursuits and culture as shared
by Philly-wise locals. If you wish you knew how to visit Philly like a
local, go to uwishunu.com.